Show Me ID campaign for Leinster

The second Show Me ID — Be Age OK awareness week of 2019 will be taking place in Leinster from 16–22 September, to be followed by a Dublin based campaign at a later date.

Show Me ID is the largest youth access prevention campaign in the country and aims to assist retailers in preventing minors from accessing alcohol, tobacco and other age restricted products.

When it comes to the sale of age-restricted products, such as tobacco, one mistake by a member of staff can lead to that member and the manager being prosecuted under the Public Health (Tobacco) Acts. As part of the Show Me ID Awareness Week 2019 retailers across Leinster will receive a Show Me ID Retailer Responsibility Pack. This packs contain all the information and tools to assist retailers and their staff in the prevention of sales of age restricted products to minors.

Retailers will also be encouraged to ensure that their staff have undergone the free, online training in age restricted sales available at www.showmeid.ie. Once the online training is completed, participants can enter a competition to be in with a chance to win a €400 One4All voucher.

Mayor of Naas Cllr Carmel Kelly says it's perfect timing to make sure all retail staff are fully trained. "It puts parents’ minds at ease knowing that their children can't just walk into a shop and buy something they shouldn’t.”

Pictured are Naas Mayor Carmel Kelly in Cross’s Centra with Andrew Cross, Mary Fulton, Ellen Murray and Erasmus Ras of Cross's Centra.

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